GETTING STARTEDYour website address
That is the only thing you need to start. The system works out the rest from its own analysis.
BEFORE YOU START
What is worth having at hand
To start you only need your website address. The rest comes in handy along the way.
Access to your CMS
WordPress (application password), Shopify (official app) or your own system through a connector. Needed only when publishing starts.
A few sentences about your business
What you do and - more importantly - what you do NOT do. The second part protects you from content about services you do not offer.
A decision about AI labelling
Whether a sentence about AI use should appear under each article, or whether you declare that you read every text. The panel asks once.
SETUP
Six steps and the automation runs
Run a free site scan
Before you pay anything, see what Google and AI assistants see. The scan shows your technical state, your content and whether AI bots can reach your site.
- No account and no card required
- You get the result on screen straight away
Create an account and add your site
You give the address of your website. The analysis starts immediately: the system reads your content and works out your industry, your offer and your brand tone.
- The analysis takes a few minutes
- One website = one brand profile and one calendar
Check the brand profile
The system shows you what it understood about you. This is where you correct the description and fill in the "what we do not do" field - your own declarations override whatever the system detected on its own.
- Set the site type (company or personal brand) - it changes the tone of every text
- Set the reach: local or nationwide - this decides whether city names appear in your content
Review the topic calendar
You get a ready plan of articles built from real queries in your industry. You can cross out what does not fit and add topics of your own.
- A topic you cross out does not come back in later analyses
- You see the whole plan before the first text is written
Connect your website
WordPress with an application password, Shopify through the official app, Wix and Webflow as standard, your own system through an open connector.
- We confirm the connection immediately - no green success message when publishing would not actually work
- You can decide that articles arrive as drafts for approval
Turn the automation on and watch
From this point articles are written and published on their own - one a day by default. You look into the panel whenever you want.
- Rankings, traffic from articles and AI visibility in one place
- The first traffic from Google is usually visible after one to two months
AND WHAT NEXT
What happens after launch
A new article every day
The system writes, illustrates and publishes on its own. One text a day by default, up to 30 a month per website.
The calendar refills itself
When few unwritten topics are left in the plan, the system adds new ones - from current queries, not from a stash six months old.
Measurement without your involvement
Google rankings, traffic from articles and visibility in AI assistants are all counted in the background. You look whenever you want.
FAQ
The most common questions at the start
How long does all this take?+
Setup usually takes around 15 minutes - connecting the CMS takes longest on unusual hosting. The first article is written as soon as you approve the plan, and the next ones appear daily.
Do I need to know SEO?+
No. The whole point of the product is that the system makes the SEO decisions: keyword selection, text structure, linking, meta descriptions. What we need from you is a description of your business and permission to publish.
I do not have a blog on my site. Is that a problem?+
If you have WordPress, the blog is already there - you just switch it on. In Shopify we create the blog automatically. With your own system you need a connector - its code is publicly available, even before you buy.
Can I read articles before they are published?+
Yes. You set articles to arrive in your CMS as drafts - you publish them with one click after reading. In sensitive industries (law, health, finance) we recommend this mode, at least at the beginning.
What if I do not like an article?+
You can correct it in your own CMS - the system recognises your edit and will not overwrite it in later updates. You can also cross the topic off the calendar; then it does not come back.
Can I cancel?+
Yes, at any time. Payment is monthly, with no fixed-term contract. Articles published on your site stay yours - they contain no links to us and no dependency on us.
More questions? Full FAQ · Documentation